(ATLANTA, GA) – April 1st, 2015 – List Partners Inc. announced that it has acquired Advertising Database Inc., a sales intelligence company to the media and advertising industry.
The purchase will enable List Partners Inc. to further serve the needs of national and regional media sales and marketing professionals throughout North America.
The stock purchase of Advertising Database Inc. fits into List Partner Inc.’s strategy to further serve the agency, media, adtech and sponsorship markets with targeted, actionable insights on national brands, their agency relationships and marketing decision makers.
“The acquisition of Advertising Database Inc. complements our existing offerings, The List Online and DailyVista. Now working together to best serve the market, customers will have the ability to chose between two best-in-class access points to a database of the most comprehensive, accurate and actionable sales intelligence available,” said Dave Currie, President of List Partners Inc.